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Guide

ManyChat alternative for Instagram, free: say a code instead of "comment to DM"

If you are looking for a ManyChat alternative, you probably want the "comment LINK and I'll DM you" flow without paying for a DM tool. Here is a different answer. Skip the DM.

What comment-to-DM automation actually does

Someone comments a keyword. A bot replies in their DMs with a link. It works. It also has costs:

  • Meta's content distribution guidelines for Facebook list engagement bait, defined there as posts that explicitly request engagement such as comments, likes or shares.
  • The tools come in tiers. Linktree's own Instagram auto-reply, for example, caps the free plan at 1,000 DMs a month. You end up managing a quota on top of your content.

The free alternative: a spoken code

Instead of "comment GUIDE", say:

Code guide, link in my bio.

Your bio link opens your inkink page. A sheet asks for the code.

inkink creator page on a phone with a bottom sheet reading "Type the code from the post.", a code field, Open and Not now
What a follower sees after tapping the bio link, on a demo shop page.

They type guide. A Redirect code shows a five-second handoff and opens the link. A Block code opens a small page on inkink: text, up to five images or links, and one message button.

Block page titled "Shoulder day, 25 minutes" with a sets and reps list, an image, two links and a "DM on Instagram" button
An example block: the workout, an image, a link to a form video, a PDF link and a DM on Instagram button.

Nothing to automate. No Meta permissions, no DM quota, no bot to maintain. Nothing in the caption asks for a comment. People who do not want to type can tap Not now and pick the code from your list, if you turned on Show in the browse list for it.

Why a code beats a URL in a Reel

A URL said out loud has to survive memory and a phone keyboard. A code is one word you chose because it is easy to say. ragu. warmup. ep12. inkink forgives capitals and spaces: EP 12 opens ep12.

Set it up

  1. Sign in at inkink.in with Google and claim a username. Your Instagram handle is a good choice if it fits: 3 to 30 lowercase letters, numbers or underscores, no periods.
  2. New code. Choose Redirect if the code should open one URL, or Block for a page with text, up to five images or links, and a button such as Message on WhatsApp or DM on Instagram. The free plan allows one action button per block; Pro allows three.
  3. Code guide, title "Free 7-day split", destination URL. Save.
  4. Put inkink.in/@you in your bio.

Say the code in the video. Write it in the caption. Pin a comment with it.

inkink editor Codes tab with four code cards, each showing its type and hit count, and a live page preview
The Codes tab of a demo page. Each card shows its own hit count.

What you learn that a DM bot never tells you

Each code has its own open count. Give the Tuesday Reel guide and the Friday carousel guide2, and you can see which one sent more people. The count goes up on every open, including a reload, so read it as opens rather than unique people.

In a story, put inkink.in/@you?code=guide behind the link sticker. The page skips the code sheet and goes straight to the handoff or the block.

Compared with ManyChat and Linktree's auto-reply

inkink Linktree Instagram auto-reply ManyChat
What the follower does Types a code on your page Gets an automatic DM with your link Comments, gets a DM
Free limit 200 codes, no DMs sent 1,000 DMs a month See manychat.com/pricing
Account type Any, nothing connects to Instagram Public Instagram accounts only Not covered here

The DM tools have a real strength: the link lands in the follower's inbox, where they can find it later. Linktree also reports messages sent, views and link clicks for each auto-reply campaign. A code asks the follower to do one more thing, type a word, and in return asks nothing of Instagram.

FAQ

Is ManyChat free? ManyChat publishes its plans at manychat.com/pricing. inkink is free: the page, up to 200 codes, one action button per block, one global code and 100 MB of images.

Does this work in India? Yes. There is nothing to connect and nothing to pay on the free plan. Sign in with Google and claim a username.

Do people need an account? No. Visitors never sign in. They type a word.

Can I change where a code points after the post is live? Yes, any time. The code in the old post keeps working. Changing the code itself is different: the old code stops working, and the editor warns you first.